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A person who never made a mistake never tried anything new - Albert Einstein

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Digital & Online Marketing
Solving Business Problems with Objective Based Design (OBD)

Objective based design is rapidly gaining popularity as the new standard of thinking around digital design and can be broadly described as a “top down” method of design.

Essentially it’s a process of identifying your business’ objectives for a product – digital or otherwise – and working backwards from there, modifying the user’s experience through a series of strategic experiments. These experiments are designed to reduce what’s known as friction points.

Google update effecting Wollongong business

Google has announced the release of a new algorithm that will favour “mobile-friendly sites”. The algorithm, to be rolled out on April 21st, will dramatically affect the Google rankings for all websites.

So you may or may not have heard of Google’s latest algorithm “Pigeon” update, and like most “normal” people, promptly added it to your too hard or care factor zero basket. If this is you, it’s now time for me to distill fear in you to get you to read the rest of this article. Ignoring this Google update may be a HUGE mistake for your business visibility!

How we grew a Facebook audience from scratch for a new Wollongong business

Humber is Wollongong’s newest rooftop bar and kitchen, providing three levels of unique food & drink culture located in Wollongong’s historic Crown Street. The new multi-million dollar venue is set to open its doors late this year. Humber approached Think Design Company to build brand awareness and community excitement through targeted digital executions.

Learn how we grew Humber’s Facebook presence from 0 to over 7,000 and earned a total media reach of over 250,000 people in just three months, and how your business could benefit from using Facebook as a digital marketing channel.

3 ways to improve your Google ranking in Wollongong

Is your local Wollongong business not performing as well as it could be in Google? Local search results now account for half of all Google searches globally and if your business isn’t optimised to appear in local Wollongong results, you could be losing out on customers. Local search optimisation is most successful when implemented as part of a holistic digital marketing strategy that encompasses a considered website design with on-site search optimisation – but here are three quick and easy things you can do to start to improve your Google ranking in Wollongong search results.

 

Delivering ideas that fuse function with creative spark

Welcome to the Think Design Co. blog! We provide entrepreneurs and business owners the insights, advice, resources and inspiration they need to succeed in the digital environment.