Latest Insights

A person who never made a mistake never tried anything new - Albert Einstein

How fast is your website speed?

Did you know that website speed can significantly influence how you rank in search engines, such as Google?

Not only this, but having a slow site delivers a poor user experience that can translate into lost leads, sales and customers.

Surveys by Akamai and Gomez.com indicate that nearly half of web users expect a site to load in 2 seconds or less, and they tend to abandon a site that isn’t loaded within 3 seconds. Fast and optimised pages have higher visitor engagement, retention and conversions.

Every second counts, so how do I find out how fast my site is and what I can do to improve?

3 ways to improve your Google ranking in Wollongong

Is your local Wollongong business not performing as well as it could be in Google? Local search results now account for half of all Google searches globally and if your business isn’t optimised to appear in local Wollongong results, you could be losing out on customers. Local search optimisation is most successful when implemented as part of a holistic digital marketing strategy that encompasses a considered website design with on-site search optimisation – but here are three quick and easy things you can do to start to improve your Google ranking in Wollongong search results.

 

Conversion Optimisation & Woolworths – Part 2

How to Optimise your Website for Optimum Performance

In Part 1 of this blog post I drew some basic parallels between a business website and a bricks and mortar business. I looked at how companies like Woolworths optimise their stores to increase basket sizes and conversions. Part 2 of this blog post gives some practical advice on how you too can improve conversions and enquiries on your business website.

Conversion Optimisation & Woolworths – Part 1

Conversion Optimisation: Woolworths Store VS SME Website

We can learn a lot about conversion optimisation by studying the way large bricks and mortar players like Woolworths and Coles market their products & services in store. You’ll be surprised at the amount of parallels you can draw between a supermarket store and a business website.

Delivering ideas that fuse function with creative spark

Welcome to the Think Design Co. blog! We provide entrepreneurs and business owners the insights, advice, resources and inspiration they need to succeed in the digital environment.